I want to extend a big welcome to the founders of the new GSM company, Q-Cell, into The Gambia.

The coming of this new body only reaffirms the long held notion that The Gambia is indeed a heaven for business and growth. As small as The Gambia is, to have up to four GSM service providers is a big plus for its people.

This is not only for the fact that it will mean more accessibility for the people, making this country one of he best in terms technological advancement, but also, there is the prospect for employment for the youth. And of course this is right in line with the aspirations of the Gambian leader, Dr Alhajie Yahya Jammeh.

The arrival of QCELL marks the opening of competition in this increasingly tight and competitive business atmosphere of ours. It will also mean opening up of more attractive packages for customers.

To the rest of the GSM service providers, basically, if you want to survive in a business setting like this, you only have to open up. So business oriented, profit-minded institution would want to be told what they should do if they want to survive.