In their quest to provide quick, affordable and reliable transmission in the country, Alchemy Marketing International Limited located at Fajara, Booster Station on Wednesday signed a partnership agreement with Comium Company Limited, a GSM company in The Gambia.
The innovative SMS solution is the multi-platform system that operates across all networks providing push and pull marketing SMS.
In detail, the SMS Marketing Push is used by business and institutions who wish to advertise themselves while the Pull SMS enables the customer to acquire information, promotional codes, or participate in games and competitions through SMS to a prescribed Code assigned to any particular operator.
Shortly after the endorsement of the agreement pack, Kim Buller, partner and executive President of Alchemy Marketing International Limited, said the innovative SMS platform developed and powered by Alchemy will help provides affordable, quick and reliable transmission of information which will play a key role in the economic development of the country.
She assured that the partnership agreement between the two companies will bear fruit as they will be working closely together to bring SMS business and public communication into the Gambia.
Malick Momodou Dibba, also a partner of Alchemy Marketing International Limited, highlighted on the untapped potentials of SMS in The Gambia to increase sales, improve customer experience as well as reduce cost.
With Alchemy platform Dibba assured that reaching all mobile phone users in The Gambia will keep individuals informed.
Nour Khoury, Commercial Director and Haddijatou Sumareh, Customer Care Manager of Comium respectively welcomed the new development and congratulate them for the innovative idea.
The signing ceremony, which took place at Comium Building along Kairaba Avenue, was graced by officials from both institutions.
by Yunus S Saliu