BEAUTY IN BUSINESS: The Chan Khan Protégé success story: Ida Saine

 BEAUTY IN BUSINESS: The Chan Khan Protégé success story: Ida Saine


Ida Saine Conteh was trained and nurtured to become a success story for Chan Khan by following her footsteps into the World of Fashion designing and tailoring and breaking all barriers to become a household name for those that love to dress and impress.

Ida’s name is synonymous with creativity, style and sense of colour. She is renowned as ‘Gambia’s Fashion Ambassador’ she has attended numerous international trade fairs and competitions and is an award winning fashion designer.

Ida continues to mesmerise Gambian Women from all walks of life with her sophisticated special occasion ready to wear garments and designs.

Her signature designs are a fusion of bold African Fashion fused with a universal style. Back in the 90’s Ida designed exquisite haute couture African Garments for most of the first Ladies of Nigeria and other high profile dignitaries in The Gambia and African Sub-region.

She is currently the Vice President of the Association of Fashion Designers of The Gambia and financial controller of TARRU PROMOTION she co-owns with Mrs Chan Khan Jallow.


Bakau Newtown

The Gambia

Tel: 00 220 449720

Mobile: 00 220 9905806/ 7080015